A Better Weigh MD is a clinical weigh loss program that is individualized based on each person's needs and it's based on science. But how do we convey that to potential clients? How do we set them apart from other weigh loss programs?

That was my job to figure out.

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I needed to create a logo that would stand out and speak to a wide variety of people. I decided to use green and blue for the colors. It speaks clinical and healthy, yet isn't too feminine or masculine. I chose to do an artistic figure to represent the new body the client would have. This would help the client to see themselves in that body at their weight goal, whatever that may be. I chose a font that complimented the artistic figure, but also keep that light and clinical feel. 

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With that, I was able to create a logo that spoke to all genders and body types but still gave off the professional and personal touch.

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Visit A Better Weigh MD by clicking here.